June 19, 2025

Expand to new markets with multilingual product data

Expand globally with multilingual product data. Use a PIM to localize content, ensure compliance, and deliver consistent product info across markets.

Expand to new markets with multilingual product data

Break language barriers, stay compliant, and localize product content at scale.

Entering a new market isn’t just about translating your website — it’s about localizing your entire product experience. From specs and safety labels to marketing copy and channel formats, every detail must match regional expectations. A PIM system (like KatanaPIM) makes it possible to manage multilingual content with confidence and consistency.

The problem: Scaling globally without content chaos

Manually translating product data in spreadsheets or copy-pasting into tools creates errors, delays, and inconsistencies across regions. And when teams in different countries rely on local versions, content quickly drifts out of sync.

How a PIM helps

A Product Information Management system simplifies multilingual expansion by:

  • Managing all languages in one place

Organize product content by language, region, or channel — and switch between them instantly.

  • Creating localized content by channel

Set up language- or market-specific values based on channel requirements, ensuring your content fits each audience and format.

  • Structuring specs for each region or retailer

Use specification groups to define custom attributes per channel, such as measurements, or local fields

  • Syncing updates across markets

Change a single field once, and it updates everywhere — in every language, channel, and format.

Real results

Global brands using a PIM:

  • Launch faster in new markets
  • Avoid costly translation errors
  • Deliver localized product experiences from day one

Sources: G2 reviews of various PIM tools (2023–2025), user testimonials and third-party case studies on Capterra & TrustRadius

FAQ

How does a PIM support multiple languages? A PIM lets you store, manage, and enrich product content in every language — with version control, approval workflows, and bulk editing.

Can it handle different regional requirements too? Yes. You can assign region-specific attributes like currency, safety labels, measurements, and regulatory fields to each product or variant.

Ready to scale globally?

Speak every customer’s language — without adding complexity to your team.

👉 Try KatanaPIM for free

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About KatanaPIM

KatanaPIM is here to support your digital journey by keeping your product data always up-to-date—because we know that’s key to your success.

With KatanaPIM, you have complete control over managing and sharing your product information, with no limits holding you back. KatanaPIM is an easy to use Product Information Management (PIM) tool that serves as the single source of truth for all your product data. It allows you to collect information from different sources and centralize it in one place. From there, teams can collaborate to enrich, validate, and prepare the data for distribution across various channels.

KatanaPIM is easy to integrate, whether through an open API, prebuilt integrations, feeds, or our partner ecosystem. It seamlessly fits into your existing tech stack and supports a composable commerce strategy. KatanaPIM is easy to implement because it’s a ready-to-use SaaS solution, designed with simplicity in mind. Thanks to its intuitive setup, onboarding is smooth and quick, getting your team up and running within just a few months, fully prepared to manage and streamline their product data.

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Recommended Readings

How Bata Industrials uses PIM to power Product Information excellence

How Bata Industrials uses PIM to power Product Information excellence

Bata Industrials transformed scattered spreadsheets into a streamlined source of truth using KatanaPIM. In this blog—based on the Kega podcast with Kenneth Freichmann—discover how they saved 120 hours a month, improved customer experience, and turned product data into a strategic advantage.

Enrich product content for better SEO and discoverability

Enrich product content for better SEO and discoverability

Enrich your product content for better SEO and discoverability. Use a PIM to create unique, structured, and keyword-rich product pages that rank higher and convert more — across webshops and marketplaces.

Explore more

Expand to new markets with multilingual product data

Get your product information together and scale your business

Try KatanaPIM

Get your product information together and scale your business

Try KatanaPIM

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